Brainstorming 101: What It Is, Why It Works, and How to Do It

An illustration of how brainstorming can be done in a group.

Creativity can be expressed in many different ways, but one of the most popular and widely used techniques is brainstorming. It is a powerful tool that can help you unlock your hidden potential and discover new possibilities that you may not have thought of before. So whenever you encounter a problem that needs solving or a goal that you want to achieve, why not give brainstorming a try? You might be pleasantly surprised by the quality and quantity of the ideas that you come up with!